Dorothy Crenshaw

ImPRessions, public relations • March 13, 2024

What Your PR Agency Won’t Tell You (But Maybe Should)

In PR, as in most businesses, transparency is a good thing. We preach it to our clients and put it in our company handbooks. So, when PR agencies in particular are called out for lying or covering up, it makes us all look bad. Last month I saw a report that the world’s largest PR […]

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ImPRessions, public relations, reputation • February 14, 2024

Why CEO Visibility Still Counts

Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. Even thinking about JPMorgan Chase without picturing Jamie Dimon is hard if you follow Chase even casually. In today’s business and media landscape, the CEO role extends far beyond the traditional confines of boardrooms and executive suites. An analysis of articles written about current Fortune […]

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ImPRessions, public relations • December 30, 2023

PR Lessons From The Biggest Failures of 2023

As always, this year brought some truly spectacular “PR failures” by high-profile organizations and brands. Yet, nothing happens in a vacuum. Most of the so-called PR disasters that unfolded in 2023 went well beyond public relations strategy or execution. Some were management failures, while others were about corporate values or behavior. Still, there’s something to […]

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ImPRessions, public relations, reputation, Uncategorized • November 30, 2023

The Risky Landscape of Public Statements: When Silence Isn’t Golden

In a recent piece published in New York Magazine, Just Stop Making Official Statements About The News, Jonathan Chait argues that organizations should “stop trying to settle our moral beliefs and instead establish rules of the road that let people peacefully coexist with their disagreements.” He’s talking about statements by businesses, universities, and celebrities around […]

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Crenshaw Communications, ImPRessions, public relations • November 16, 2023

7 Questions To Ask Before Bringing On A PR Firm

Partnering with a new PR agency is a big investment – of time, resources, and focus. Most businesses are aware of that, and they prepare accordingly. But occasionally an organization isn’t fully ready to embark upon a search, let alone pull the trigger or an engagement. Maybe it’s their first time working with a PR […]

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