Posts By: Eri Mizobe

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August 13, 2015

Top 6 Apps To Stay On Top Of PR Trends

by: in: PR Fish Bowl

PR professionals tend to be early adopters and tech savvy, which is why we like helpful apps. Much of our work requires us to stay on top of the latest trends and news, both within PR and our clients’ various industries. What’s happening in the news can offer great opportunities to piggyback and pitch stories….
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July 30, 2015

5 Brands With Great PR On Instagram

by: in: PR Fish Bowl

Instagram is a powerful PR tool for brands to develop their audience and voice. A 2014 Forrester study found Instagram is 58 times more engaging than Facebook, and 120 times more engaging than Twitter. When used alongside other PR tactics, Instagram can complement and amplify a brand or company’s core messaging in distinct ways. So…
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June 18, 2015

5 Hidden Island Vacation Spots That Need PR

by: in: PR Fish Bowl, public relations

Smart PR can turn a little known vacation spot into a must-add to the traveler’s bucket list. Apple Vacations launched its travel packages to Cuba this week, and Cuba is a country that needs some PR among Americans vacationers. In the tourism industry, where awareness and appeal correlates with dollars, PR has the ability to…
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May 21, 2015

Top Tips For A Successful PR Media Tour

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations, time management

As PR agency professionals we rely heavily on digital communication, but face-to-face interactions like “deskside” meetings can be invaluable. A well-executed media tour, or series of one-on-one meetings with journalists, can establish genuine, long-term relationships. While the media might not become your new weekend brunch besties (although maybe down the line!), deskside visits help you…
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