Posts By: Liz

0
March 16, 2012

TGIF: Being a Good Mentor

by: in: Crenshaw Communications, PR Fish Bowl, public relations

PR, like any other business, depends on its mentors.  Without them, incoming junior-level staffers have to leap into an atmosphere of industry lingo, established media relationships and ever-changing trends.  A good mentor is invaluable to a mentee, to an agency, and to the industry as a whole. Seek out Mentees While some people have the…
Read more




1
January 6, 2012

TGIF: Pre-CES Musings

by: in: PR Fish Bowl, public relations

CES 2012. Already. We’ve seen it all, haven’t we?  What can CES possibly show us?  I’ll tell you one thing it will show us: a 55-inch OLED TV from LG. I can’t even get my head around that; I remember seeing a 12-inch OLED several years ago and being knocked out, thinking, oh, it will be YEARS before…
Read more



0
November 11, 2011

TGIF: Perks That Work

by: in: Crenshaw Communications, PR Fish Bowl, public relations

The term “employee perks” tends to call to mind, at least for some of us, the “perks heyday” of the ‘90s.  You wanted it, you got it.  Massages, breakfast, lunch, dinner, snacks, happy hours, parking, comp time, dry cleaning pickup and dropoff – the sky was the limit.  There was plenty of money to be…
Read more


0
October 11, 2011

Tuesday Tips: The Introductory Meeting…

by: in: Crenshaw Communications, PR Fish Bowl

That first client meeting…not exactly like the dating phase.  After all, you’ve made a commitment to see each other on an exclusive basis.  You still want to make an excellent impression, though, while everything is shiny and new.  How can you make sure you’ve got everything you need for a perpetual honeymoon?  Do your homework.  Yes,…
Read more


0
September 6, 2011

Ten Years On…

by: in: Crenshaw Communications, imPRessions, public relations

There’s an awful lot of “ten years later” coverage of 9/11 on our screens these days.  It’s a little unnerving to be reminded of the ten-year anniversary of anything at all, let alone that of something dreadful.  Ten years married, ten years graduated, ten years old.  Ten years on. Here’s what I learned from 9/11:…
Read more