PR Fish Bowl, public relations • September 20, 2023
How to Use Threads For B2B PR
As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter. It seems promising not only […]
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Crenshaw Communications, PR Fish Bowl • May 2, 2023
How PR Teams Can Use ChatGPT
As the age of Artificial Intelligence (AI) takes shape, many companies have mixed feelings about ChatGPT and the AI arms race. A recent Harris survey found that 40% of workers familiar with ChatGPT are concerned that the AI-powered chatbot will replace them. Yet the same study also found that 60% are optimistic that generative AI […]
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communications, Crenshaw Communications, PR Fish Bowl, public relations • August 23, 2022
Top Tips For Approaching Cybersecurity Media
In the world of PR, there are few fields more exciting and terrifying than the cybersecurity industry. It feels like every day we hear about a new breach, hack or vulnerability that has impacted an individual or organization. The numbers back this up; a recent cybersecurity report from research firm ThoughtLab found that the average […]
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Crenshaw Communications, PR Fish Bowl • April 29, 2022
The Best PR Agency Asset: Flawless Media Contact Lists
For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re work But media contacts aren’t magic. They’re a […]
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communications, media relations, PR Fish Bowl, public relations • February 2, 2022
PR Tips For Staffing A Media Interview
As a PR agency team, we know that media interviews help build connections between a reporter and a client company. Even if the conversation doesn’t result in immediate coverage, showcasing expertise often yields future opportunities. In other words, as long as it’s a productive conversation, we’ve already scored a win. But how to ensure the […]
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