Kaitlyn Kotlowski

Crenshaw Communications, media relations, PR Fish Bowl, public relations • September 3, 2013

Perfecting The PR Pitch

For PR pros, one of the most important parts of the job is to tell our clients’ stories in a concise and engaging way. If this can be done effectively, and with long-term strategy in mind, we’re setting a solid foundation for success. The role of a great pitch letter in storytelling should not be […]

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Crenshaw Communications, PR Fish Bowl, public relations • August 2, 2013

Adventures In New Business

PR pros know that the high-stress experience of pitching a prospective client can end up being an adventure. The attendees, location, even the assignment can change without your knowing! And, of course, technology can always thwart you. The best thing you can do is to be prepared for anything and everything. It’s a jungle out […]

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Crenshaw Communications, PR Fish Bowl, public relations • June 11, 2013

Overcoming The “Sweatiest” PR Moments

PR is a stressful industry, but some moments are clearly more “sweat worthy” than others. It’s these moments, though, that really keep PR pros on their feet and teach invaluable lessons. After crowd sourcing some PR colleagues, here are some of the most sweat-worthy PR moments folks have dealt with and tips for overcoming them: […]

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Crenshaw Communications, PR Fish Bowl • May 31, 2013

PR Pros, Time To Unwind!

Feeling stressed? Not enough hours in the day? You’re not alone. A few months ago, PR manager came in at number 5 on a CareerCast survey listing the most stressful jobs in America. – PR jobs vary, but most certainly aren’t the lives of wining and dining that some imagine. While unpredictable situations, crazy deadlines, […]

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Crenshaw Communications, PR Fish Bowl, public relations • April 23, 2013

Divining Destination PR

In travel and tourism PR the goal is to promote the visitor experience offered by your client’s destination. From producing and supporting local events to leveraging influential personalities to tell your story, there are a variety of tactics you can use to get a place or property in front of the right people. So how […]

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