communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations • March 4, 2021
Facts vs. Fluff: Are Opinion Pieces Dead?
In today’s oversaturated media and content world, the sheer amount of available news can be overwhelming, both for PR teams who navigate media needs and for those who consume the news. In fact, many consumers want to cut through the fluff and just get to the facts. One way of cutting that “fluff” is by […]
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communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations, time management • December 17, 2020
Three Questions A PR Person Should Never Ask A Reporter
As a PR pro, you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. Staying in contact with relevant contacts is one of the most important aspects of PR. But to maintain these valuable relationships, it’s vital to remember your role and not overstep boundaries. Here are several […]
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communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations, social media, technology • September 21, 2020
How (And Why) PR Pros Should Use TikTok
There’s a new social media app taking the world by storm. It’s called TikTok. Ever heard of it? Seriously, TikTok has been on the PR radar for a long time, and most recently it made news for different reasons. Media interest peaked over the weekend with reports that a deal involving TikTok, Oracle and Wal-Mart […]
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communications, Crenshaw Communications, PR Fish Bowl, social media • June 22, 2020
Why B2B Brands Should Be Active on Social Media
As most PR agencies know, social media is not just for B2C companies anymore. The B2B landscape is changing, especially for technology brands. B2B tech companies typically deal with sophisticated and knowledgeable customers. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With the help of […]
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Crenshaw Communications, PR Fish Bowl, public relations • March 11, 2020
6 Social Media Trends That Businesses Should Know
For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. For PR and marketing folks, it’s a key part of business communications. Social media helps us and our clients connect to customers, drive web traffic, and even develop or convert leads. 71% of social […]
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