Ron Stein

communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations • August 31, 2020

5 Ways to Build Better Journalist Relationships

For PR people, few things are more important than media relationships. Ties with journalists don’t guarantee results, but they’re an important entree to getting out the stories we tell for clients. Good relations with reporters and producers usually means your pitch will get a hearing at the very least. Often it means you’ll get valuable […]

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PR Fish Bowl, public relations, technology • May 26, 2020

Top Retail Podcasts PR Pros Should Know

For retail companies, podcasts have become increasingly popular over the past couple of years. Many have made their way into PR plans, and for good reason  They’re a great way to showcase an executive or industry expert’s knowledge and expertise on the ins and outs of the retail industry at a challenging time.  But with […]

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Crenshaw Communications, PR Fish Bowl, public relations • February 12, 2020

8 Tips For Pitching B2B Tech Stories

For top B2B PR firms, approaching reporters and tech influencers carries a great deal of responsibility. You want to make sure you’re representing both your agency and your client well, and a top-notch pitch is the best way to do it. There are some small measures that can maximize efforts to B2B technology media. Here […]

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Crenshaw Communications, media relations, PR Fish Bowl • December 5, 2017

A Public Relations Mixtape For The Season

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. In the ebb and flow of work, we like to incorporate music. The right songs help elevate the mood when the work is stressful, […]

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Crenshaw Communications, PR Fish Bowl, public relations, technology • December 20, 2016

What’s New In B2B Tech PR For 2017

As almost 200,000 folks get ready for their annual excursion to Las Vegas for CES (Consumer Electronics Show), those of us who toil in B2B tech public relations will be looking for 2017 trends to take advantage of industry moves and stake out positions for clients. As we get ready for the new year, we’ve interviewed some […]

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