Crenshaw Communications

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Crenshaw Communications • July 30, 2020

You Know You Work In Tech PR When…

Tech PR offers constant opportunities for jumping on news and trends. And, yes, PR people in general are always “on,” because we’re subconsciously or overtly thinking of ways to bring clients into the conversation or use news to generate coverage. But tech PR takes things to a different level because of its constant innovation and […]

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Crenshaw Communications • July 28, 2020

Verizon Media Wins Big at Adweek Readers’ Choice: Best of Tech Awards

Exciting news for our client Verizon Media! Earlier this year, it was nominated for the second annual Adweek Readers’ Choice: Best of Tech Awards. These awards recognize the top advertising and marketing technology providers, all voted on by readers. Verizon Media brought home an unprecedented four awards — for best demand side platform, supply side […]

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Crenshaw Communications • July 22, 2020

PR Tips On How To Be A Rockstar Panelist

Executive visibility is a key component of any sound B2B PR program. It’s no coincidence that executives at market-leading companies consistently show up on hot-topic panels. Among our clients, it may be digital tech conferences like Advertising Week, trade group panels like those staged by ANA or IAB, or their own hosted discussions. For up-and-coming […]

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Crenshaw Communications • July 20, 2020

PR Tips For Ad Tech Companies

Despite the consolidation that ad tech and the PR agencies that serve it have seen over the past several years, the space remains extremely crowded. You can see this by taking a quick look at the evolution of the Lumascape–every year it grows. There are now thousands of companies that specialize in digital advertising, creating […]

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Crenshaw Communications • July 15, 2020

How To Safeguard Your Digital Reputation

The foundation of a good public relations campaign is reputation management, and it’s important now. As the COVID-19 pandemic drags on, we’re all concerned about protecting health. But the shutdown also threatens brand health, and not only due to lost business. Our new all-digital workstyle can impact brand and personal reputation, and not always in […]

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