public relations

public relations • November 25, 2009

15 Things PR People Have To Be Thankful For

It’s that time of year… when we sit in traffic so we can stuff our faces and argue catch up with family members whom we haven’t seen all year, to gather energy for a weekend of crazy shopping – or vigorous procrastination. But, it’s also a good occasion to consider what we appreciate in our […]

public relations • November 20, 2009

Oprah’s Departure: Doomsday For Broadcast TV?

If I hadn’t known about Oprah’s announcement before waking up to a WNYC Radio listener roundup of “what Oprah has meant to me,” – honestly, I would’ve thought she died. Of course, the impetus for the wave of coverage was not a tragic event, but merely her tearful disclosure that she will end her daily talk […]

public relations • November 19, 2009

Red Flags: When To Say No To A Potential PR Client

Today I spoke with an old friend who’s a well-established public relations consultant. She called for advice about a prospect, since, after meeting him, she wasn’t sure he’d make a good client. Twenty seconds into the conversation, I knew she was right, and we discussed how she should gracefully decline his business. When times are tough, it’s hard […]

public relations • November 17, 2009

Sarah Reloaded: Palin’s PR Offensive

“She’s not retreating, she’s reloading.” That’s how Sarah Palin, quoting her father, describes her re-emergence on the scene at the end of her memoir, Going Rogue: An American Life. It’s also a pretty fair description of the preparation for the PR offensive mounted to promote the book. Palin’s come out with guns blazing. Some reviewers have dismissed […]

public relations • November 13, 2009

How Goldman Can Beat Its Bad PR

When news broke last week that bankers at Goldman Sachs had received the H1N1 vaccine amid shortages at doctors’ offices and hospitals, it was one more public relations headache for the firm. And there was a feverish reaction from the blogosphere and the mainstream press, including a hilarious Saturday Night Live sendup. As the bankers got their shots, everyone […]