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social media • March 8, 2009
Facing Up To The Competition
As the world knows, Facebook is planning to unveil another redesign this week. We were able to preview what users will see on their home pages at our offices last week, courtesy of Facebook, and of course we plugged into the live blogging of its news briefing. Though the early reviews are mixed, to us […]
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social media • March 4, 2009
Skittles Social Makeover Or Trouble In Candyland
What’s up with candy this week? I was planning to cover the Snickers “Snacklish” outdoor advertising campaign, but two things changed that. First, it was more difficult than I thought to blog in the Snacklish dialect, and then….Skittles happened. You’ve got to hand it to the folks at Mars. For at least 48 hours, everyone was […]
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social media • February 12, 2009
Random Thoughts In Defense of “25 Things”
Given the backlash, it’s hard to admit that I can’t get enough of “25 Random Things About Me,” the annoying, addictive chain-letter-cum-confessional that got started on Facebook and now is taking over the world. Yes, it typifies what many don’t like about Facebook and Twitter — the over-sharing, time-sucking, sometimes self-indulgent posts, games, applications and invitations […]
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