Slack Tips And Tricks You May Not Know (But Desperately Need)
In major tech news, Salesforce recently purchased Slack for $27.7 billion. Why does the sale make sense? As we’ve seen, Slack is great for staying connected with co-workers on a daily basis. According to a recent TechCrunch article, the Salesforce COO says that the deal was worth the price because it lets Salesforce bring together […]
Read More3 Tips For A Killer Media Tour
The media tour has been around for nearly as long as the PR industry. It helps build relationships between a brand spokesperson and multiple journalists over a short period of time. The term is a little misleading, however. It dates back to the days when authors would travel from city to city to promote a […]
Read MoreNewsletters Every PR Pro Should Subscribe To
Every good PR pro has the same best friend – email. In the business of public relations, email is essential for communicating with partners, journalists and future clients. We’re not alone in this, but in the communication business, email still reigns supreme. It keeps us up-to-date on meetings, client communications and industry changes. In fact, email […]
Read MoreB2B PR Tips For Embargo Pitching In A Crazy News Cycle
PR agency teams are always strategizing about how to tell stories that elevate a brand’s presence through earned media. An organization may have a new product or milestone announcement, relevant research data, or a leadership change to announce. As PR advisors we want to maximize its news value. Earned media isn’t always simple That’s where […]
Read MoreA Guide To Top Apps For PR Pros
Public relations pros and others are always looking for ways to stay connected now that in-person interaction is paused. In our business, we’re fairly glued to our mobile devices because we need to be accessible to both journalists and clients. On average, mobile device users have about somewhere between 60 to 90 apps on a […]
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