media relations

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June 17, 2014

A Journalist’s View: Three Questions From A PR Pro

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations

Rachel Weingarten is a weekly style columnist for Parade.com and opinion columnist for amNewYork who also freelances for CNN Digital, Esquire.com Fortune, Newsday, USA Today and many others. Rachel is the author of three non-fiction books including Ancient Prayer: Channeling Your Faith 365 Days of the Year. The most important rule to remember when pitching a…
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May 5, 2014

A Journalist’s View: 3 Questions From A PR Pro

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations

It’s every intrepid PR practitioner’s dream to get inside the brain of a working journalist and see what makes them tick. In an effort to get there, we are inaugurating a regular feature called “A Journalist’s View: 3 Questions From A PR Pro.” Our first journalist is Lisa Collier Cool, a bestselling author, award-winning health…
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April 10, 2014

How Strategic PR Makes A Milestone Work Harder

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations

This month our client Edible Arrangements, the originator and category leader of artfully designed fresh fruit bouquets, celebrates its 15th birthday. From humble beginnings – one store in New Haven, opened by founder Tariq Farid, a Pakistani immigrant – to over 1,200 stores worldwide, the operation has grown phenomenally, achieving $500 million in sales in…
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March 28, 2014

Why You Need To Hire A PR Firm Now

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations, social media

Even if your hot ad/tech business isn’t being acquired today for millions of dollars or you aren’t quite ready to launch your latest sure-to-wow consumer product, you may still need to consider professional PR counsel for your company. Here are some good reasons why: You are being left out of a story right now. Without a…
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March 25, 2014

Fresh Search Techniques Will Fill That Tech or B2B PR Position Today

by: in: account management, Crenshaw Communications, media relations, PR Fish Bowl, public relations

Job needs in New York public relations firms can turn on a dime. You land a new tech or B2B project and after the celebrating, you ask who will staff it? Great employees are the lifeblood of any PR staff, agency or in-house. What can you do to ensure you get the most qualified candidates?…
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