Crenshaw Communications


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July 12, 2011

Tuesday Tips: How to dress for (PR) success

by: in: creativity, Crenshaw Communications, PR Fish Bowl, public relations

In the New York PR world, being fashionable and dressing appropriately needn’t be mutually exclusive. In my experience you should treat your work wardrobe like a PR campaign: first, know your “target audience!”  Do you work for a very corporate company that demands formal dress or a funky downtown firm that appreciates the fashion-forward? Get…
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July 1, 2011

TGIF – Declaration of PR Independence

by: in: creativity, Crenshaw Communications, PR Fish Bowl, public relations

  “A press release should never be more than one page long.” “The ad and editorial departments are completely separate.” “Media contacts are too busy for ‘clever’ pitches, just the facts please.” Above are just a few examples of long-held PR “truths” that shackle creative practitioners to outdated axioms and methods that just don’t get…
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May 23, 2011

Tuesday Tips: Organizing Your Digital Content

by: in: Crenshaw Communications, PR Fish Bowl

“Email, instant messaging, and cell phones give us fabulous communication ability, but because we live and work in our own little worlds, that communication is totally disorganized.” — Marilyn vos Savant But it doesn’t have to be! In our “own little” digital worlds we get bombarded with vast amounts of information every minute of every…
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