PR Fish Bowl

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September 8, 2017

What Clients Should Expect From A PR Agency

by: in: Crenshaw Communications, PR Fish Bowl, public relations

There’s exhilaration every time a public relations firm enters into an agreement with a new engagement. And we’ve written about what agencies need from their client partners in order to be successful. In this post we’re looking at what clients should expect from their PR firm to ensure a productive and long-lived relationship. Beyond The…
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August 28, 2017

Best PR Practices For International Clients

by: in: Crenshaw Communications, PR Fish Bowl, public relations

At any given time our New York-based public relations teams are managing the accounts of clients from Pennsylvania to Poland. International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Given our large number of clients beyond the U.S., we’ve learned some tricks to help erase borders, ease…
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August 21, 2017

PR Takeaways From The Eclipse

by: in: Crenshaw Communications, PR Fish Bowl, public relations

There are lasting public relations lessons from large, newsmaking, once-in-a-lifetime events. Take this week’s solar eclipse, for example. Long after we dispose of the special viewing glasses and stop listening to “Total Eclipse of the Heart,” we can benefit from a mini-analysis of ways to leverage national events for our own brands and clients…sometimes! Smart PR…
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July 25, 2017

Better PR With Third-Party Partnerships

by: in: Crenshaw Communications, PR Fish Bowl, public relations

A third-party partnership is a staple of the public relations repertoire at many successful agencies. Opportunities expand when smart agency teams find ways to shape a multi-dimensional partnership where each side succeeds. Smart PR partnerships expand opportunities Make sure your messages are aligned. The best PR partnerships are borne of positions or values that are similar or…
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