PR Fish Bowl

May 18, 2017

Six Steps to Better PR/Media Relationships

by: in: Crenshaw Communications, media relations, PR Fish Bowl, public relations

Recently a journalist posted some basic advice for public relations people to improve media relationships. He said to “read stuff, then take it to reporters who like that stuff.” That’s a little like Elmore Leonard advising writers to “try to leave out the part that readers tend to skip.” Simple, yet true, and harder than…
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May 12, 2017

Making The Most Of A Hashtag Strategy

by: in: Crenshaw Communications, PR Fish Bowl, public relations

Nearly every public relations campaign can benefit from smart use of hashtags, those words that start with the symbol # and make social content more searchable by topic. Marketers know that hashtags help spark brand conversations, expand content reach, engage a target audience and improve search and SEO. Building Better Hashtags Hashtags work best when…
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