“Everything is technology.”
Erica joined the Crenshaw Communications team in 2018 when she relocated back to the U.S. after six years in Tel Aviv. Her experience includes work for the two leading international PR agencies in the Startup Nation. Erica has led campaigns for tech industry leaders and disruptors. She is hardwired to identify a company’s story, expertly package it and frame it to resonate with the right journalists and influencers. Erica’s specialty is working with high-growth companies committed to making a strong play for market leadership. She has led campaigns for artificial intelligence leader Fractal Analytics, MediaRadar, Bizzabo, and Bnai Zion Foundation.