boycott


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April 8, 2014

Public Relations And The Boycott Culture

by: in: communications, Crenshaw Communications, imPRessions, public relations

Software community Mozilla lost its CEO recently, due to poor PR handling of a red-hot issue, or because said CEO was railroaded for unpopular views. Perhaps both. But, contrast the Mozilla mess with the sugar-coated response by a humble graham cracker to critics of its message about marriage. Each says something about the power of…
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January 12, 2011

When Bad PR Is Good For Business

by: in: communications, Crenshaw Communications, public relations, reputation, social media

Boycotts are powerful, but they can also be PR magnets, drawing attention where none is deserved. That seems to be the case with the attempts to pressure Etsy, the online marketplace for handmade goods, to drop one of its sellers. Etsy is known not only for the business opportunities it provides to artist-entrepreneurs, but for…
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