Business Roundtable

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August 20, 2019

“Stakeholder Value” Is Good PR — And Good Business

by: in: Crenshaw Communications, imPRessions, public relations, reputation

The recent move by the Business Roundtable to redefine corporate priorities by emphasizing value beyond shareholder profits is the latest indicator that corporate reputation’s importance is on the rise. The statement supporting “stakeholder value” is also a good sign for public relations professionals who preach corporate responsibility or even strategic activism in U.S. corporate boardrooms….
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