Dave Carroll

August 3, 2009

Don't Get Mad, Get Online; Social Media As Bully Pulpit

by: in: Crenshaw Communications, public relations, reputation, social media

  Social media has become not only a way to connect with friends and contacts, but a bully pulpit about customer service. Today’s Wall Street Journal features yet another story about large companies who act fast to avert PR disaster when someone complains publicly about their service or brand.   And, why not? Who hasn’t used…
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July 17, 2009

Can United Fix Its Broken Reputation?

by: in: Crenshaw Communications, crisis management, public relations, reputation, social media

After musician Dave Carroll’s pricey guitar was damaged following a United Airlines trip to Nebraska back in 2008, the guitar wasn’t the only thing that that took a beating. Now, United is grappling with a battered reputation, and Carroll has become a poster child for frustrated consumers. If you somehow missed the story, here’s the summary. After…
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