January 16, 2015

Five Ways To Come Up With Great PR Ideas

by: in: creativity, Crenshaw Communications, PR Fish Bowl, public relations

Much of successful public relations has to do with simply spotting good ideas, and recognizing their PR value. But generating good press for businesses and brands also means coming up with fresh concepts on a consistent basis — especially after the cool new product has been launched, or the buzz from a seasonal campaign has died down. Consider…
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March 15, 2011

Tuesday Tip: The Idea-File-Phile

by: in: PR Fish Bowl

What do you do with all the good ideas you come across, whether business or personal? Do you see a great website and bookmark it? Spot a creative email and shove it in a folder? Tear out a magazine page and stick it in a binder? Do you ever look at them again? I propose…
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