Office Max

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August 11, 2009

Penny Pranks Pay Off For Office Max

by: in: advertising, creativity, Crenshaw Communications, marketing, public relations, social media

  Back-to-school campaigns make me anxious. They evoke that Sunday-night-and-I-haven’t-done-my-homework feeling in a sure sign that the summer’s waning.  This year, despite some encouraging economic reports, it’s looking like a depressing September all around. Forecasts suggest that shoppers will keep their wallets zipped, and major retailers are responding with uninspired price promotions and coupon drops. There’s even evidence that…
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