PR trends




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March 13, 2018

Global PR Trends And Practices In An Age Of Uncertainty

by: in: Crenshaw Communications, PR Fish Bowl, public relations

Every two years, the New York-based Corporate Communication International (CCI), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about global PR trends. As a sort of “state of the communications field” analysis the CCI Corporate Communication Practices and Trends Study 2017 offers fascinating insights about the PR landscape today. Speed…
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October 7, 2015

5 Must-Have PR Strategies For Today And Tomorrow

by: in: Crenshaw Communications, PR Fish Bowl, public relations

Top PR professionals are always sharpening their B2B or B2C PR skills, whether it’s developing messaging, creative program ideas, or specific tactics for earning media coverage. Creating owned and paid content that works to engage customers and meet business goals is now also an important part of the PR team’s objectives. So, in this evolving landscape,…
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August 13, 2015

Top 6 Apps To Stay On Top Of PR Trends

by: in: PR Fish Bowl

PR professionals tend to be early adopters and tech savvy, which is why we like helpful apps. Much of our work requires us to stay on top of the latest trends and news, both within PR and our clients’ various industries. What’s happening in the news can offer great opportunities to piggyback and pitch stories….
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January 2, 2010

Ten Trends Affecting PR Professionals In 2010

by: in: communications, creativity, Crenshaw Communications, crisis management, marketing, public relations, reputation, social media, technology

Despite their overabundance this time of year, I’m a fan of lists. They impose structure and order on what is actually messy, imperfect, and disorderly. But, because I missed the 2009 list window I’ve taken a crack at identifying the major trends affecting our business and what they’ll mean in 2010 and beyond. 1.   Social…
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