technology PR

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August 27, 2019

How Simple Automation Saves Time And Tedium In PR

by: in: Crenshaw Communications, PR Fish Bowl, public relations

Any public relations agency today needs nearly instant resources — from details on media preferences to data that informs our pitches and programs. Teams juggle many client accounts, with each having its own needs and expectations. There’s only so much time to spend on routine work like monitoring and measuring, yet these tasks are extremely…
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February 18, 2016

6 PR-Friendly Traits Of Successful Startups

by: in: PR Fish Bowl

When you’re a technology PR agency working with mature startups in growth mode, certain characteristics form patterns as you develop PR strategies. As natural storytellers, we’re always looking for the compelling narratives that tie to broader themes, and when it comes to tech companies, these traits tend to make themselves clear. Here are the PR-friendly…
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January 4, 2016

The Top Tech PR Stories Of 2015

by: in: Crenshaw Communications, imPRessions

As PR agency professionals and other pundits make up their “best” and “worst” lists for 2015, technology stories and the PR behind them will be ubiquitous. That’s because the publications and brands that used to be followed by geeks and technical experts are now mainstream. Mashable, for example, reports regularly on general news stories, and…
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