by guest blogger Claire Shriver
Celebrity gossip, daily news, pictures of your friends—Twitter has it all. As a college student and PR intern who enjoys reading and writing in 140 characters or less, I’ve found Twitter to be the ideal location for new and (for the most part) accurate information when I want it, where I want it. Nearly all companies have accounts and all news outlets frequently generate useful content. The difficult part? How to determine who to follow!
To reduce clutter on my Twitter homepage, I have narrowed to a succinct top four.
1) Friends I first joined the social networking site as a way to talk with my friends on a different platform since many of them were already tweeting. About half of my Twitter content is communicating with peers and colleagues, reacting to topics we deem interesting.
2) Celebrities I’ll admit it, I love following my favorite actors, musicians and athletes, including Zooey Deschanel, Kina Grannis and Megan Rapinoe, who maintain a strong and relevant presence. By following government officials like my very own Governor, Chris Christie, I stay on top of local news. I also choose relevant bloggers. My favorite is street fashion photographer Face Hunter. This way, all my celebrity news is in one centralized, convenient location.
3) School-Affiliated Accounts One of the reasons I love my school, American University, is because of its Twitter presence. To stay informed, I follow all school clubs, departments and publications. By providing students with information on a social platform, the school helps promote events and inform students in a way that best communicates to us.
4) Media Outlets Like much of my generation, I rarely read a physical newspaper or even an entire story on a website like CNN.com, but I read many tweets by such outlets as Huffington Post College or AP Style and this is how. I stay informed and up-to-date. I also have one rule when it comes to whom not to follow – over Tweeters! These newsfeed spammers abuse the point of Twitter, which is to send short, timely, messages.
Any Twitter rules of your own you’d like to share?« Tuesday Tips: Managing Your Managers in An Agency Environment | Tuesday Tips: Supporting Senior Staff in a PR Crisis »