For McGraw Hill Federal Credit Union, we led a Valentine’s Day call for people to “break up” with big banks when they don’t feel the love from them, gaining extraordinary traction with personal finance and business press. We also helped MHFCU raise awareness of the surprising cost of money worries and the benefits that financial planning offers for individuals and entire companies. The program included category-leading financial wellness seminars with personal finance “rockstars” and a groundbreaking HR study on the impact of poor financial literacy on workplace productivity.
