Olivia Bennett
August 16, 2023 | 08:00:59
Digiday and Inc. recognized multiple Crenshaw Communications clients as part of their respective editorial award programs. Cooler Screens, Digital Remedy, and Yahoo were among the companies named to the Digiday Technology Awards shortlist. The agency also saw clientsSOCi and SponsorUnited named to the Inc. 5000 2023 list.
The Digiday Technology Awards recognize the technology modernizing media and marketing. It includes several categories, including Best Attribution Tool, Best Sustainable Ad Tech Platform, and this year’s most entered category, Best AI Tool. Cooler Screens was one of two finalists in the “Best In-Story Technology” category and Digital Remedy was named a finalist in the “Best Marketing Analytics Platform” category.
Yahoo, in partnership with Marriott, secured a finalist spot in the “Best Buy-Side Programmatic Platform” category for the “Where Can We Take You” campaign. As Digiday explains, “By leveraging a wide range of Yahoo services — from an interactive mobile trip planning tool and shoppable video to impactful DOOH in luxury fitness and gold environments — the campaign resulted in 2x consumer engagement and a 50% increase in return on ad investment.”
The Inc. 5000 is an annual list of the fastest-growing private companies. Companies on the 2023 Inc. 5000 are ranked according to percentage revenue growth from 2019 to 2022. SponsorUnited, the leading global sports and entertainment intelligence platform, was named to the list for a second year and SOCi, the leading CoMarketing Cloud for multi-location enterprises, was recognized for the sixth consecutive year.
For more information about these editorial awards, including the full list of honorees, visit Digiday Technology Awards page or Inc. 5000 2023 list.
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