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COMPANY NEWS

Tracking Ad Spend Throughout COVID-19

The advertising industry has been hit hard during by the pandemic, especially on TV commercials. Our client MediaRadar, an ad sales intelligence platform, has been tracking ad spend across industries like sports, travel, pet brands, video games, and toys and games.    As sports will soon return to TV, MediaRadar CEO Todd Krizelman shared insights with […]

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ImPRessions

Why PR And Marketing Matter Now

It used to be that when things got tough, the tough cut marketing and PR budgets. “Below the line” spending was lopped off the spreadsheet faster than you could say “recession.” But that conventional wisdom was from a time when PR and marketing worked through one-way channels. They were designed to push out businesses messages […]

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PR Fish Bowl

Tech Tools Every PR Professional Needs To Succeed

With news cycles changing moment to moment, the savvy use of simple technology tools by PR professionals has never been more important. But with many services available and tech evolving rapidly, picking the right software can help boost strategic communications for a brand. Below are a few tools every PR pro should master to maximize […]

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Twitter
INSTAGRAM
  • 3 days ago by crenshawcomm Happy Birthday to our incredible Chief of Staff,  @colleenoconnorr ! Colleen has been a cornerstone of our company for almost 5
  • 2 weeks ago by crenshawcomm Our  #chiefofstaff   @colleenoconnorr  caught her ‘office assistant’ catching up on the latest  #adtech  news. Next maybe she will be pitching
  • 3 weeks ago by crenshawcomm  #fbf  to all the fun and games we had in-person (imagine that) in our office. Can’t wait to be reunited
LinkedIn

@CrenshawComm •

#Tech tools are very important for #PR pros to succeed on a daily basis. Adam Brett highlights a few tech tools that he uses and helps him score big points with clients and coworkers.

https://bit.ly/2Wi6Sgg

#thoughtleadership #b2btech

@CrenshawComm •

Looking to expand your #podcast library with more #PR and #communications focused shows? Our #chiefofstaff Colleen O’Connor shares a list of some must listen to shows for #PR pros!

https://bit.ly/3eeVmIz

#thoughtleadership #publicrelations

@CrenshawComm •

#Judges receive hundreds of #awards applications to comb through. Taylor Carroll shares a few tips on how to make your #awards submission standout from the rest!

https://bit.ly/3f6dGom

#thoughtleadership #pr #awardsubmission

Check out our latest work.

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Ad Tech

Innovid

Streaming media is more popular than ever, and 82% of households will adopt connected TV by 2023. The rapidly changing TV landscape means that brands need an entirely new advertising strategy for television. As the only independent, omni-channel advertising, creative and analytics platform built for television, Innovid is positioned to shape TV advertising both now […]

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Health, Wellness, & Lifestyle

Bnai Zion Foundation

Making A More Inclusive Israel For 110 years, Bnai Zion has completed over one hundred humanitarian projects in Israel, making it a more transformative, innovative, and welcoming place for all. Here in the U.S. we help Bnai Zion spread the word about its accomplishments in healthcare technology and support for the aging and disabled. The […]

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B2B Communications & Professional Services PR

Bizzabo

Business Events Are Powerful When event software leader Bizzabo discovered that nearly two-thirds of all business event speakers are male, it decided to host an all-female event for Women’s Empowerment Day. That’s just one differentiator that we helped Bizzabo’s extraordinary leadership team spotlight to expand its brand footprint. In a digital environment where brands compete […]

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Ad Tech

BrandTotal

Winning At Digital Marketing Digital and social marketing is a battle for attention. Yet with 85% of sponsored content on platforms like Facebook being ‘dark posts,’ or seen only by specific users, marketers face a visibility gap. BrandTotal empowers marketing insights through competitive intelligence powered by AI. Our team helps BrandTotal raise its profile within […]

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Artificial Intelligence

Fractal Analytics

Harnessing AI’s Power Corporate investment in artificial intelligence is exploding. But how can businesses maximize the AI investment? Fractal’s AI solutions empower companies and governments to generate meaningful insights faster, enhancing decision-making across the organization.  Our team helps showcase Fractal’s work in CPG, financial services, pharmaceuticals, public health and safety, insurance, telecom, and retail -We’re […]

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B2B Communications & Professional Services PR

Smart Communications

Making Conversations Smarter For major businesses, interactions with customers and partners have become more complex, and most recognize that customer communications increasingly takes place in an interactive and real-time context. As a leader in CCM, Smart Communications helps the world’s largest enterprises, many in highly regulated industries, communicate with their customers better and more efficiently. […]

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B2B Communications & Professional Services PR

F-Secure

In Cybersecurity, Innovation Counts Finnish cybersecurity provider F-Secure has a strong portfolio of consumer and corporate products and is well known in Europe. Our team has helped it expand visibility for new B2B products and services and build recognition for its use of data and artificial intelligence. Stories like a Wired feature on its discovery […]

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Ad Tech

Remedy Health Media

Rx: Digital Storytelling People are increasingly going online for health information, usually to diagnose themselves based on symptoms they’re experiencing. But what about those who are already diagnosed – by medical professionals – and who might be seeking help and inspiration for a chronic illness? Enter Remedy Health Media. Our role is to help differentiate […]

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Consumer and Lifestyle

Pouring It On For Weekly Tasting

A New Way To Experience Wine What’s the perfect wine for Thai takeout? When should you chill that bottle of red? Weekly Tasting is a new and delicious way to experience all types of wine and to expand your wine palate whether you’re an expert or a newbie. Our team’s role has been to highlight […]

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Ad Tech

Arkadium

Delivering Reader Engagement Media audiences today are fragmented. Publishers have been losing viewers to mobile content, listicles, short video and content “recommenders” that offer monetization at the expense of user retention. Until Arkadium. Arkadium delivers interactive, engaging content at scale, helping the industry’s leading publishers boost traffic and drive revenue. We’ve helped Arkadium build its […]

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Our Clients


We offer a full
range of PR and
communications services to help client organizations reach their goals.

01

Content Marketing

Why Does a PR Firm Offer Content Marketing Services? For our clients, a content marketing strategy typically means the creation of various forms of content developed to be relevant to a company’s most valuable audiences, usually customers and stakeholders. Skillfully crafted blog posts, bylined articles, videos, images, and more can help the organization attract, engage, […]

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02

Corporate Communications

A Corporate Communications Agency that Drives Brand Value through Effective PR As one of the leading communications companies in New York, we have helped clients in consumer products, technology, retail, and financial services build and preserve a positive image for the corporation through strategic corporate communications. The influence of a company’s reputation extends beyond products […]

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03

Message and Media Training

Do You Still Need a Media Relations Agency Today? Media and speaker training is the best way to maximize an interview or speaking opportunity, and it has the added benefit of boosting confidence and helping to clarify thinking around important messages and issues. At Crenshaw, our media training services are customized to client needs and […]

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04

Media Relations

Do You Still Need a Media Relations Agency Today? Media relations and public relations are often thought of as synonymous. Of course, they aren’t the same thing; any PR pro will tell you that media relations is actually a subset of the broader range of public relations services, which can include communications strategy, key messages, […]

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