ImPRessions


0
September 13, 2017

PR Heroes Of The Hurricanes

by: in: Crenshaw Communications, imPRessions, public relations, reputation

Back-to-back hurricanes Harvey and Irma were unprecedented in their impact, destroying lives and homes, wreaking billions in damage, and knocking other news out of the headlines (a minor challenge for the media and public relations professions.) But the storms of September also brought some good news. Experts tell us that the U.S. is improving in…
Read more


0
September 6, 2017

PR Tips On Being Quoted In The Media

by: in: Crenshaw Communications, imPRessions, public relations

As public relations professionals know, there are many different types of media interviews. Some are features based on in-depth contact with company representatives. Others involve a chance to comment about a breaking news story or issue. In the latter case, we sometimes experience disappointment. We work to generate a quick opportunity for a client or…
Read more


0
August 23, 2017

The 7 “New” Rules Of Digital PR

by: in: imPRessions

Do you work in digital PR? If you work in public relations at all, the answer is yes. The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. And with change come challenges. In some ways PR hasn’t changed that much. We…
Read more



0
August 8, 2017

Google Earns Positive PR On Diversity – Under Duress

by: in: Crenshaw Communications, imPRessions, public relations, reputation

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. Although the 10-page “anti-diversity” memo was actually more nuanced than some reports gave it credit for, its thesis triggered a quick…
Read more