5 Ways To Tell If A PR Firm Is A Fit
PR is something nearly every organization needs. Yet many don’t know what makes an agency a ‘great’ fit. After all, all PR firms are not created equal. Some companies fall victim to the “big budget, big agency; small budget, small agency” myth. Regardless of whether an agency is big or small, it’s the account team […]
Read MoreTop B2B Conferences For PR Visibility
For our high-growth B2B tech and SaaS solution provider clients, conference speaking, exhibiting, and sponsoring represent crucial PR tactics for thought leadership visibility and business development. Conferences are a good way to set yourself apart in a sector of similarly positioned companies in a given category. Early-stage companies in particular can build awareness for a […]
Read More3 PR Tips For Better B2B Media Placement
A B2B PR firm looking to promote a specific idea or story might think first about pitching large, mainstream media outlets. Why not? Splashy national coverage is terrific, of course, and everyone loves a big name. But not every story is national news. And a story in a publication with a high UVM (unique visitors […]
Read MorePR Tips For Staffing A Media Interview
As a PR agency team, we know that media interviews help build connections between a reporter and a client company. Even if the conversation doesn’t result in immediate coverage, showcasing expertise often yields future opportunities. In other words, as long as it’s a productive conversation, we’ve already scored a win. But how to ensure the […]
Read MoreCrenshaw Communications Reports Record Growth for 2021
Crenshaw Communications Reports Record Growth for 2021 Cliff Maroney named Vice President and Sasha Dookhoo named Director of B2B Tech to support expanding client roster and company growth New York, NY, January 24, 2022 — Crenshaw Communications, a leading New York-based public relations agency specializing in PR for B2B, ad tech, and SaaS technology brands, […]
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