Crenshaw Communications

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Crenshaw Communications • January 3, 2024

Top PR Insights From 2023 – It’s More Than AI!

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. They’re based on the experience and direct observation from people at all staff levels. And 2023 has certainly been a year of wild experiences for PR professionals. We’re not just talking about ChatGPT – […]

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Crenshaw Communications • November 21, 2023

How Public Relations Can Enhance AdTech Marketing

As adtech PR specialists, we know that the sector is increasingly crowded, with companies tackling similar issues across the digital advertising and marketing landscape. It’s a challenge to stand out as an adtech company, especially as a “vendor.” Just take a look at the LUMAscape above to get an idea of the adtech display category. […]

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Crenshaw Communications • November 16, 2023

7 Questions To Ask Before Bringing On A PR Firm

Partnering with a new PR agency is a big investment – of time, resources, and focus. Most businesses are aware of that, and they prepare accordingly. But occasionally an organization isn’t fully ready to embark upon a search, let alone pull the trigger or an engagement. Maybe it’s their first time working with a PR […]

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Crenshaw Communications • November 8, 2023

Sam Bankman Fried, FTX, And The Limits Of PR

Of all the opinion journalism about former FTX CEO Sam Bankman Fried’s quickie conviction, Ginia Bellafante’s article struck me. It explores the gap between how tech insiders and investors saw the tech whiz kid and the way a jury of regular people did. It even includes accounts of testimony at his trial that Mr. Bankman-Fried […]

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Crenshaw Communications • October 23, 2023

Crenshaw Communications Joins Digital Marketing Agency Mod Op

“What’s a Mod Op?” That’s the question I heard from clients, friends, and PR colleagues when I told them that Crenshaw Communications, the PR firm I founded in 2009, had become part of Mod Op, a leading digital marketing and communications agency. Mod Op is on an impressive growth trajectory and its profile is rising […]

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