public relations

0
public relations • May 1, 2024

No, DEI Isn’t Dead. But No One Wants To Talk About It.

Much of the recent news surrounding Diversity, Equity and Inclusion of late is negative. DEI programs have been banned in states like Texas, and the backlash hasn’t stopped there. Axios reports that businesses have “backed away from DEI programs over the past two years in the wake of widespread attacks from lawmakers, high-profile rich guys […]

Read More
1
public relations • March 27, 2024

Kate Middleton And The Palace’s PR Problems

PR and Royal-watchers were shocked – and chastened – to learn of Kate Middleton’s cancer diagnosis late last week. In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. She shared that after tests showed […]

Read More
0
public relations • March 13, 2024

What Your PR Agency Won’t Tell You (But Maybe Should)

In PR, as in most businesses, transparency is a good thing. We preach it to our clients and put it in our company handbooks. So, when PR agencies in particular are called out for lying or covering up, it makes us all look bad. Last month I saw a report that the world’s largest PR […]

Read More
0
public relations • March 2, 2024

Top Ways To Lose An Industry Award in 2024

It might feel like 2024 has just started, but in the tech PR business, “awards season” has a way of creeping up on PR and marketing teams. It’s important decide early which achievements, leaders, and stories you want to highlight. Industry awards are an important part of a PR strategy, especially for B2B brands. An […]

Read More
0
public relations • February 14, 2024

Why CEO Visibility Still Counts

Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. Even thinking about JPMorgan Chase without picturing Jamie Dimon is hard if you follow Chase even casually. In today’s business and media landscape, the CEO role extends far beyond the traditional confines of boardrooms and executive suites. An analysis of articles written about current Fortune […]

Read More