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PR Fish Bowl • July 14, 2020
Tech Tools Every PR Professional Needs To Succeed
With news cycles changing moment to moment, the savvy use of simple technology tools by PR professionals has never been more important. But with many services available and tech evolving rapidly, picking the right software can help boost strategic communications for a brand. Below are a few tools every PR pro should master to maximize […]
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PR Fish Bowl • July 10, 2020
10 Podcasts PR Pros Should Listen To
PR agencies must stay up to date on current events and industry news. Most PR specialists will have an active Twitter and several news sites open as they work to check for news opportunities. While our main goal in PR is staying informed about various industries, from ad tech to zythology, we also need to […]
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PR Fish Bowl • July 6, 2020
How To Craft A Winning Award Submission
Whether it’s a 40 Under 40 list for top executives or a trade case history honor, industry awards generate great PR for organizations and their employees. Earning an industry award can position a company as a leading employer, an innovative partner, or the maker of an outstanding product. Yet crafting a winning entry for a […]
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PR Fish Bowl • July 1, 2020
How To Write A Pitch That Will Actually Be Read
As most PR people know, reporters don’t read every story pitch that lands in their inbox. A recent study found that 42% of journalists, writers and bloggers get 11 to 100 pitches daily, and 5% receive a whopping 100 or more email pitches every day. A public relations team’s challenge is to create a winning […]
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PR Fish Bowl • June 23, 2020
PR Tips And Tricks For Landing Bylined Content
PR professionals are constantly on the hunt for ways to get their clients and brands media coverage. And with a 24-hour news cycle, publications are always searching for fresh content. One staple from the B2B PR toolbox is contributed content. A piece of content like a guest post, bylined article, or op/ed is a useful […]
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