PR Blunders And Some Lessons Learned
With the year more than half over, we couldn’t help but cringe over some badly handled company communications. So please join us in reflecting on these “PR don’ts” and giving thanks that they weren’t committed by YOU or your clients! Starbucks Ireland tweets about Britain Five years ago no one would have thought a 140-character […]
Read MoreRelaxation on Vacation? Yes, It Is Possible
It just works differently for different people! For example, I could never leave the office for a few days with an outgoing email that says! “I will be away from the office with little access to email, so I will get back to you on August 30.” That message actually fills me with anxiety! So, […]
Read MoreSo You Want to Work in Luxury Goods PR
by guest blogger sodelba alfaro So You Want to Work in Luxury Goods PR Although it would seem counter-intuitive, now is actually a good time to be handling PR for a luxury brand. Fueled by increasing demand in China, luxury goods makers are resisting the global economic slowdown and gaining large profits with the sales […]
Read MoreUniversal Truths About Pitching PR Clients
Right now, we’re waiting to hear whether we have won some new clients pitched in competitive presentations over the last 90 days. Granted, we may not win them all, but whatever the outcome, I am proud of our efforts and have decided to dissect the reasons why I feel so confident. These are my personal […]
Read MorePR Internship Dos And Don’ts
by guest blogger Lauren Silverman In PR, tangible experience is just as important as classroom experience (if not more). Real-world opportunities build skills and provide an integral part of any career path. It is important to know at the outset that internships are a two-way street and it’s the intern’s responsibility to maximize the experience. […]
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