public relations

public relations • September 2, 2020

Newsletters Every PR Pro Should Subscribe To

Every good PR person has the same best friend – email. In the business of public relations, email is essential for communicating with partners, journalists and future clients. We’re not alone in this, but in the communication business, email still reigns supreme. It keeps us up-to-date on meetings, client communications and industry changes. In fact, […]

public relations • September 1, 2020

Crenshaw Nominated For 2020 PRSA-NY Big Apple Awards

The Crenshaw team is delighted to be nominated for a 2020 PRSA Big Apple award. The Big Apples are the gold standard of excellence for PR practitioners in the New York metro area and celebrate the best work of PR agencies, companies, governmental bodies, and not-for-profit organizations during the prior year. This year, we have […]

public relations • August 31, 2020

5 Ways to Build Better Journalist Relationships

For PR people, few things are more important than media relationships. Ties with journalists don’t guarantee results, but they’re an important entree to getting out the stories we tell for clients. Good relations with reporters and producers usually means your pitch will get a hearing at the very least. Often it means you’ll get valuable […]

public relations • August 26, 2020

Crenshaw Announces Two Promotions

As summer comes to a close, we are proud to announce two promotions at Crenshaw Communications. After nearly 2.5 years at Crenshaw, Katharine Riggs has been promoted from Account Executive to Senior Account Executive. Katharine established herself as a first-rate media guru on accounts like MediaRadar and Fractal Analytics. She works hard to support our […]

public relations • August 25, 2020

The Myth Of The Social CEO

For business leaders, the rise of social media has powered a shift from public relations to public engagement. And most CEOs acknowledge the benefits of social engagement for their personal and corporate brands. Or do they? Only 39% of Fortune 500 CEOs have a social profile, and most who are active on social media use […]