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Uncategorized • November 30, 2023
The Risky Landscape of Public Statements: When Silence Isn’t Golden
In a recent piece published in New York Magazine, Just Stop Making Official Statements About The News, Jonathan Chait argues that organizations should “stop trying to settle our moral beliefs and instead establish rules of the road that let people peacefully coexist with their disagreements.” He’s talking about statements by businesses, universities, and celebrities around […]
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Uncategorized • July 24, 2023
Winging It: Twitter Rebrands To “X” And No One Knows Why
Let’s get one thing out of the way. I never particularly liked the name “Twitter” and I hated to say someone “tweeted.” So, even as a former power Twitter user, I don’t feel very sentimental about Elon Musk’s recent decision to change its brand to “X.” But that’s just because there are so many other […]
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Uncategorized • November 5, 2022
MediaRadar Tracks Ad Pullback For Twitter
Think Twitter’s a potential dumpster fire for marketers right now? You’re not alone. Advertising intelligence and sales enablement platform MediaRadar recently released data detailing a significant pullback by Twitter advertisers in response to Elon Musk’s leadership. Kudos to the account team for acting quickly to make the most of the media appetite for information here, […]
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