Cliff Maroney

Crenshaw Communications, PR Fish Bowl, public relations • August 13, 2020

How To Manage A PR Team: 5 Tips

As a top PR agency we’re lucky to work with many organizations that prioritize the relationship we share. We pride ourselves on working independently and staying ahead of our clients, many of whom are high-growth tech businesses. Yet our success depends on collaboration. The same is true of almost any PR agency or team. With […]

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Crenshaw Communications, PR Fish Bowl, public relations • May 11, 2020

Fresh Data: The PR Answer To No News

As PR pros we are all accustomed to the ebbs and flows of the news cycle. And while “knocking it out of the park” when a company has news to share is vital, it’s even more important to find ways to keep a business in the media during quiet periods. The latter is more difficult, […]

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Crenshaw Communications, PR Fish Bowl, public relations • February 4, 2020

5 Cloud Technology Trends For 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. They also offer lots of opportunity for tech PR teams. But there’s an overlooked bit of B2B tech that’s quietly poised to shake things up: the cloud. From data management to document storage, the outlook is strong with a high […]

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Crenshaw Communications, PR Fish Bowl, public relations • January 16, 2020

5 PR Takeaways From NRF 2020

Each year, right on the heels of CES, thousands of hungry retailers, vendors and influencers flood New York City’s Javits Center for the retail industry’s annual conference, NRF. In 2020, this PR professional was among them. NRF is at retail’s epicenter, unveiling exciting new vendors as well as key trends that define the industry for […]

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Crenshaw Communications, PR Fish Bowl, public relations • November 22, 2013

Using Creative PR To Make News

Earlier this week we explored ways that PR pros can keep their clients in the media even when they have no news. The best PR firms create news rather than wait for it to come from the client. At our agency, we’re fortunate to work with stellar brands, many of whom offer credible news hooks. […]

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