Crenshaw Communications, PR Fish Bowl, public relations • October 22, 2013
PR Tips For Talking To Top Tech Bloggers
As an account person at a New York PR agency focused on tech accounts, I spend most of my day trying to reach some of the world’s most savvy tech bloggers and influencers. Bloggers are important in nearly every sector, but those who cover technology are particularly crucial to launching a new product or service, […]
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communications, Crenshaw Communications, PR Fish Bowl, public relations • September 17, 2013
PR Pointers For Mobile Content
More people have access to cell phones than working toilets. From a PR perspective it has never been more crucial for brands to adopt a functional mobile presence, as more and more, devices become our primary source of information. Furthermore, given mobile’s prevalence, now there is great opportunity to drive your content and brand more […]
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Crenshaw Communications, PR Fish Bowl, public relations • August 13, 2013
Back To PR School
PR is fast-paced, ever-changing, and always a learning experience. That’s why it’s essential to go back for a “refresher” every once in a while to make sure you stay at the top of your game. In the spirit of the back-to-school season, here are a few classic best practices and some “in the now” tips […]
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Crenshaw Communications, PR Fish Bowl, public relations • June 18, 2013
PR Tips For The Big Media Interview
Successful media coverage is a defining component of a successful PR plan, and the most straightforward way to get it is a client interview. These opportunities come in all different shapes and sizes, from casual coffee shop background briefings to in-depth phoners. Though every interview may not carry the same clout as “O’Reilly-Obama,” that doesn’t […]
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PR Fish Bowl, public relations • May 21, 2013
Avoid Social Media Disasters
As PR and social media professionals who often share content on behalf of brands and company executives, we literally have their reputations in our hands…and on our dashboards. That’s why every PR pro must guard against the unscrupulous. Recent Twitter hacks of major brands like Burger King, Jeep and Chrysler show that no one is […]
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