Crenshaw Communications, PR Fish Bowl, public relations • February 24, 2015
A Public Relations Situation: One In An Occasional Series
We in the PR agency world consider ourselves fairly expert at handling delicate client situations. Here we will occasionally share some examples of how our team has successfully defused, or even leveraged, a potentially negative situation. This post considers the case of the fired journalist. In recent weeks our team set up a couple of interviews […]
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Crenshaw Communications, PR Fish Bowl, public relations • February 18, 2015
5 Things You Should Never Ask Of A PR Agency
A successful partnership with a PR agency should fill needs and solve problems in creative, strategic and mutually beneficial ways, and a good PR firm will go the extra distance to please. There are times, however, when clients need to know what’s not appropriate to ask of their agency. So, how does a business know what’s […]
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Crenshaw Communications, media relations, PR Fish Bowl, public relations • February 5, 2015
A Journalist’s POV: 3 Questions From A NY PR Firm
PR agencies treat relationships with media contacts like gold. We pride ourselves on moving beyond “pitch-and-place” and establishing a professional friendship. Part of that relationship is the journalist’s willingness to be honest about what works and doesn’t work when interesting them in a story. We recently had the pleasure of working with Paula Rizzo, Emmy Award-winning senior […]
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creativity, Crenshaw Communications, PR Fish Bowl, public relations • January 26, 2015
How To Make A TED Talk Part Of A PR Plan
For some in the PR world, TED talks represent the “holy grail” of thought leadership initiatives. But how should PR professionals approach securing this highly competitive opportunity? TED (Technology, Entertainment and Design) is a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks (18 minutes or less). The organization began in […]
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Crenshaw Communications, PR Fish Bowl • January 19, 2015
Is Facebook Still Best For PR Campaigns?
Does Facebook still work for brand PR? The answer depends on your audience, but it’s likely to be yes. Although teens may have moved from Facebook to Instagram, Facebook is still used by 71 percent of U.S. adults aged 18 and older. Not only do nearly three quarters of this group have a Facebook account, but […]
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