5 Must-Read Books For PR Pros This Fall
Top PR agencies look for an edge everywhere they can. Absorbing the latest business, industry or pop culture book is a surefire way to keep up. Of course, in the 24/7 world of agency PR, people often ask, “When would I even find time to read a book?” We would argue, “How can you afford not […]
Read MoreFood Friday!
Executive Chef of Corkbuzz Wine Studio in NYC and Daniel Boulud alumna AJ Schaller dropped by Crenshaw Communications today to share some some fabulous culinary creations using Not Your Father’s Root Beer, which the team has been rolling out across the country to great acclaim. Chef Schaller showed off savory pulled pork sandwiches with root beer […]
Read MoreLatest And Greatest PR Tech Tools
How can top B2B and consumer tech PR professionals boost productivity and squeeze more out of the average workday? With new tech tools, of course! The best tools eliminate some tedious tasks, make others more efficient and improve overall PR output and results. Today we take a look specifically at tools to improve research, events […]
Read MoreA Journalist’s POV: 3 Questions From A NY PR Firm
One of the joys of working in a top PR agency is getting to know rising stars in both traditional and digital media. One of those digital media standouts is Sarah Stiefvater, Associate Editor, women’s lifestyle site, PureWow. Below, Sarah discusses some of the best ways to build and foster a good PR/journalist relationship including how to […]
Read MorePR Must-Reads: 8 Outlets To Stay Ahead Of The Game
Whether you practice consumer, B2B or tech PR, you must know your stuff – particularly the news – to excel at your job. But not all news outlets are equally helpful. A recent survey concluded that NPR and Sunday morning political talk shows are the most informative news outlets, while exposure to partisan sources, such as […]
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