Crenshaw Communications, PR Fish Bowl, public relations • March 11, 2016
Beyond Green Beer: PR Ideas For St. Patrick’s Day
For those in PR who love to take advantage of holidays, St. Patrick’s Day can be among the most fun. After all, what other occasion calls for lunching on green bagels and green beer? But even the most die-hard followers of the Irish Apostle can tire of the same old tricks year after year. Not […]
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Crenshaw Communications, PR Fish Bowl, public relations • March 3, 2016
A PR Quiz: Who Said It?
How well do you think you know the field of public relations? Or at least, PR’s reputation? The savviest PR professionals are keenly aware of public perception, whether the focus is B2B tech, packaged consumer goods, or crisis communications. Since public perception is often shaped by what’s said by famous leaders in business, politics, and sports, here’s […]
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Crenshaw Communications, PR Fish Bowl • February 25, 2016
7 Ways To Spark Creative PR Ideas
When it comes to generating ideas for public relations programs, where does inspiration come from? It strikes like a muse, or lightning from the sky, right? Hardly. As with any creative process, brilliant ideas don’t come out of nowhere; in fact, they are usually hard earned. More often than not there’s a process that came […]
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Crenshaw Communications, PR Fish Bowl, public relations • February 18, 2016
6 PR-Friendly Traits Of Successful Startups
When you’re a technology PR agency working with mature startups in growth mode, certain characteristics form patterns as you develop PR strategies. As natural storytellers, we’re always looking for the compelling narratives that tie to broader themes, and when it comes to tech companies, these traits tend to make themselves clear. Here are the PR-friendly […]
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Crenshaw Communications, PR Fish Bowl, public relations • February 11, 2016
5 Ways PR Can Maximize Thought Leadership
In the public relations world, thought leadership is a big deal, but the term can start to feel old, fast. How do you infuse a thought leadership program with fresh ideas and get the most out of it for PR? Thought leaders are often defined as the leading authorities in their field of mastery […]
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