Call2Recycle
Answering the Call To Recycle Since 1996, Call2Recycle has diverted 70 million pounds of batteries from the waste stream through its network of 30,000 battery and product collection sites, including participating retailers like Staples, RadioShack, Home Depot, and Best Buy. It has also served as a voice for eco-safe reclamation of recyclable materials and green […]
Learn MoreVerizon Wireless
Connecting with Customers Another example of our success in retail and technology PR is recent work for Verizon Wireless. Our media relations and social media initiatives are as diverse as Verizon’s multicultural customer base. Successful initiatives include the unveiling of Viva Movil, Verizon’s teaming with Latina superstar Jennifer Lopez; the smash launch of Samsung’s Galaxy […]
Learn MoreKantar Media
Setting the Standard for Audience Measurement Kantar Media, a global leader in audience and advertising measurement worldwide, helps clients optimize their audience and brand connections and gain new insights through its advanced measurement technology. We work on Kantar Media’s behalf to raise its profile and highlight its unique offering and thought capital for clients that […]
Learn MoreNetpage
Making Print Interactive In 2013, we led a highly successful launch for Netpage, the app for print. With Netpage, readers can clip, save and share content from a magazine or other paper-based publication. For publishers, it delivers interactivity to catalogs, newspapers, ads, or even product packaging. Esquire’s use of Netpage generated enormous buzz, but it’s […]
Learn MoreAQUOS
When High-Tech Is High-Style For over a decade, we supported several product lines for Sharp Electronics, including the AQUOS flat-panel LCD television launch. A core technology PR program that focused on generating positive media reviews was complemented by a lifestyle outreach that successfully positioned AQUOS as a high-tech, high-style product and differentiated it from the […]
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