Crenshaw Communications, PR Fish Bowl, public relations, social media • December 3, 2015
Under The Influence: PR And Third-Party Endorsers
As most PR experts know, word-of-mouth recommendations from friends and family are still powerful: 84% of respondents in a recent survey claim this source is the most trustworthy. As more of our time is dominated by social media, the definition of “friends” in particular has spread to include celebrities, authors, companies and the ubiquitous brand […]
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PR Fish Bowl • November 23, 2015
A Journalist’s POV: 3 Questions From A NY PR Firm
Our New York PR agency was fortunate enough to be part of the very successful national launch of a new beer this past summer. This afforded our team the opportunity to cultivate new media relationships all over the country. One that stands out is Marissa Harris, a veteran TV producer with WGN TV News in Chicago […]
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Crenshaw Communications, PR Fish Bowl, public relations • November 17, 2015
A Day In The Life Of A PR Team
A day in the life of a busy NYC PR team? For me that often means starting the day with a great idea sparked by something I’ve heard or read in the morning news. Since I wake up and scan Twitter, Facebook, The New York Post, NY Times the Skimm, catch some of CBS Morning News and […]
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Crenshaw Communications, PR Fish Bowl, public relations • November 10, 2015
Invite A PR Person To Your Next Party
Our NYC PR team is fresh from executing a fun and well-attended media gathering that got us thinking about the elements of a successful event. Sure, you need the right food and venue, but PR people have certain subtleties nailed down. That’s why you need to put PR people on your invite list, whatever event you might […]
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PR Fish Bowl, public relations • November 3, 2015
Secrets To A Successful Veterans Day PR Campaign
As a public relations opportunity, Veterans Day offers a legitimate news hook, yet a campaign or pitch built around the occasion can be tricky. Certainly, it’s not to be confused with last week’s “National Cat Day” or the upcoming “National Square Dance Day” — celebrations that beg for B2B and B2C PR teams to newsjack them with crazy, […]
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