Avoid These "Bad-PR" Awards
There are many fabulous industry awards and “best of” lists that public relations teams help their clients go for every year. These include everything from the Stevie Awards and the EOY (Entrepreneur of the Year) to best workplace awards like those sponsored by Inc. and others. And that doesn’t even include vertical awards and “best […]
Read MoreUsing PR To Help Brands Build Trust
We’ve seen our share of public relations hits and misses, and staying on the “hits” side of the ledger is linked with maintaining brand trust. Over the long run, however, trust is a valuable commodity in a brand. Customers are increasingly skeptical when it comes to brand choices, relying on the attitudes and experiences of […]
Read MoreTop 10 Tech Blogs PR Needs To Follow
Those engaged in B2B tech public relations have to be able to strategize and deliver at lightning speed. Whatever was hot today, will be “not” tomorrow and PR teams need to stay ahead of the curve. Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, […]
Read MoreBest PR Tips For Media Interviews
Nothing in public relations is quite as rewarding as securing an important interview for a client. But when it happens, that’s not the time to relax; in fact, it’s when the work escalates. For some, this can mean an intense media training session. For others, a simple review of the interviewer’s background and expectations are […]
Read MoreBetter PR With Third-Party Partnerships
A third-party partnership is a staple of the public relations repertoire at many successful agencies. Opportunities expand when smart agency teams find ways to shape a multi-dimensional partnership where each side succeeds. Smart PR partnerships expand opportunities Make sure your messages are aligned The best PR partnerships are borne of positions or values that are similar or […]
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