
PR Lessons From Occupy Wall Street
Today is the National Day of Action, and the media noise around the Occupy Wall Street movement is louder than it’s been since the start. The mood around here is mostly business as usual, flavored with a little anxiety and mild distraction. But, is OWS a PR success? Many have criticized its lack of coherent message, […]
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Savvy Surveys That Work For PR
The nationally projectable consumer survey has long been a very popular tool in the PR arsenal. Polls on hot topics packaged effectively make easy work for time-starved media and are a great way to connect your client to the topical and timely. Win-win, right? Not so fast – there are surveys that succeed and surveys […]
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When PR And Legal Strategies Clash
A recent episode of “The Good Wife” offers a highly entertaining look at crisis management inside a law firm and the tension between PR advice and legal counsel. A strategy session for a client whose tainted cheese has sickened dozens of schoolchildren erupts in war between the attorney, who wants to stonewall media calls, and a $60,000-a-month spinmeister (played to […]
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UnHappy Valley: Penn State’s Massive PR Fumble
“… I wish to say that Tim Curley and Gary Schultz have my unconditional support. I have known and worked daily with Tim and Gary for more than 16 years. I have complete confidence in how they have handled the allegations about a former University employee. Tim Curley and Gary Schultz operate at the highest […]
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If We Could Turn Back Time
Daylight Saving Time ends this weekend as we turn the clocks back and gain an hour. And we all know how valuable an hour of quality sleep is to mental and physical well-being. But you don’t have to take your hour in sleep; you can do other productive things with this “gift of time!” Here […]
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Does Matt Lauer Hate PR?
People in PR-agency-land are getting steamed this week about our industry’s reputation. Again. Starbucks CEO Howard Schultz appeared on the NBC-TV’s “Today” to talk about his jobs creation fund, which will raise cash for micro-loans to small businesses, and host Matt Lauer was less than gracious. Lauer allowed Schultz to outline the program, but he seemed […]
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