blogging

blogging, Crenshaw Communications, PR Fish Bowl, public relations • May 23, 2017

The Best PR Tips For Promoting Blog Posts

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. And, according to TrackMaven, you might want to publish your post at 3 p.m. EST for the highest number of […]

blogging, Crenshaw Communications, PR Fish Bowl, public relations • March 10, 2017

Making Your Blog More PR-Friendly

For those in the public relations industry, success starts with visibility. This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company sharing content must have a strategy for boosting its visibility and ensuring it is shareable and shared. Here’s what […]

blogging, Crenshaw Communications, ImPRessions, marketing • January 5, 2017

The Top PR Trends For 2017

Like any other business discipline, public relations has changed in recent years. The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the worldwide PR industry is predicted to grow from its current estimated size of $14 billion to $19.3 billion over the next five years. According to […]

blogging, Crenshaw Communications, PR Fish Bowl, public relations • May 31, 2016

Best Blogging Tips For PR Professionals

Because writing is such an integral part of public relations work, those in the field often make terrific bloggers. But good, crisp writing – and the inspiration that drives it – is only part of what makes a blog well-read and shareable. There are some do’s and don’ts that can make the difference between a […]

blogging, PR Fish Bowl • October 29, 2015

5 Fun Twitter Campaigns That Drive PR

Twitter is many a PR pro‘s best friend, in part for its lightning speed in breaking news and its way of facilitating quick, off-the-cuff conversations with journalists and other influencers. But the longstanding social media platform — Twitter will celebrate its 10th birthday in March! — is also a great way to drive PR buzz for […]

blogging, PR Fish Bowl • October 13, 2015

Brands With Blogs That PR Loves

When building a comprehensive public relations campaign, a smart blog is still a relevant and beneficial tool. Blogging came into its own more than a decade ago, but that doesn’t mean blogs are old news. In fact, they’re critical in setting the tone and voice of a company or brand, providing ways to inform, educate, delight, […]

blogging, Crenshaw Communications, PR Fish Bowl, public relations • October 7, 2015

5 PR Strategies For Today And Tomorrow

Top PR professionals are always sharpening their B2B or B2C PR skills, whether it’s developing messaging, creative program ideas, or specific tactics for earning media coverage. Creating owned and paid content that works to engage customers and meet business goals is now also an important part of the PR team’s objectives. So, in this evolving landscape, […]

blogging, PR Fish Bowl • August 6, 2015

Staying Cool Under PR Pressure

When you work for a PR agency in New York, things can heat up even when it’s not the thick of summer. Whether you’re at an agency, in-house, or working with a PR firm, the business tends to put the pressure on. How to beat the heat: Tips for staying cool when the pressure is high. […]

blogging, Crenshaw Communications, ImPRessions, public relations • June 8, 2015

How To Run A PR Agency Search

Lou Hoffman wrote a great post on the “broken” PR agency review process. Certainly the classic client-agency dating ritual could use improvement. The process rewards many skills, from powerpoint graphics to research capabilities, and not all are equally important to a successful PR relationship. Lou’s post makes the often-overlooked point that an agency’s ability to […]