leadership

communications, Crenshaw Communications, News, leadership • January 24, 2022

Crenshaw Communications Reports Record Growth for 2021

Crenshaw Communications Reports Record Growth for 2021 Cliff Maroney named Vice President and Sasha Dookhoo named Director of B2B Tech to support expanding client roster and company growth New York, NY, January 24, 2022 — Crenshaw Communications, a leading New York-based public relations agency specializing in PR for B2B, ad tech, and SaaS technology brands, […]

communications, Crenshaw Communications, media relations, leadership, PR Fish Bowl, public relations • October 29, 2021

PR Pros Offer The Best Advice They Ever Received

This Saturday, October 30 is National Publicist Day, when PR professionals are recognized and appreciated for their work. Digging into the significance of this day, on October 30, 1906 The New York Times published an announcement by Ivy Lee, also known as the father of PR, of a deadly train crash involving the Pennsylvania Railroad. […]

communications, Crenshaw Communications, leadership, PR Fish Bowl, public relations, time management • September 23, 2021

Better Internal Comms Tips For PR Teams

As PR professionals, we are meant to be experts in communication. We focus on choosing the right words, where to substitute more meaningful or original turns of phrase, and how to deliver messages that make an impact. Sometimes, especially within public relations teams, we strive to make our external communications to journalists and executives look […]

Crenshaw Communications, News, leadership, public relations • December 9, 2020

Crenshaw Communications Welcomes Lila Harihar!

2020 has been a long year, but we love sharing good news to put a smile on everyone’s face. Our Crenshaw family has gained a new member! On December 1, 2020, our partner Chris Harihar and his wife Lisa welcomed a beautiful and healthy baby girl, Lila Max. Mom and Dad are settling in with […]

advertising, Crenshaw Communications, media relations, News, leadership, public relations, technology • December 3, 2020

Crenshaw Clients Among Some of the Hottest AdTech Companies According to Business Insider

Business Insider recently compiled a list of some of the year’s hottest AdTech companies after a long year of uncertainty for the industry. The list reflects issues that adtech companies are trying to solve — from the demise of ad targeting with third-party cookies to the rise of ad-supported streaming TV. It emphasizes the growing […]

Crenshaw Communications, ImPRessions, leadership, reputation • October 5, 2020

The Cost Of Losing Credibility

A former PR agency boss once told me, “You don’t win by being right. You win by being credible.” That’s been ringing in my ears since the White House COVID-19 credibility crisis shifted into high gear. Credibility is among the most valuable currencies of any leader. It’s tough to watch it squandered even on an […]

communications, Crenshaw Communications, media relations, leadership, PR Fish Bowl, public relations, time management • September 11, 2020

3 Tips For A Killer Media Tour

The media tour has been around for nearly as long as the PR industry. It helps build relationships between a brand spokesperson and multiple journalists over a short period of time. The term is a little misleading, however. It dates back to the days when authors would travel from city to city to promote a […]

ImPRessions, leadership, public relations, social media • August 25, 2020

The Myth Of The Social CEO

For business leaders, the rise of social media has powered a shift from public relations to public engagement. And most CEOs acknowledge the benefits of social engagement for their personal and corporate brands. Or do they? Only 39% of Fortune 500 CEOs have a social profile, and most who are active on social media use […]

communications, Crenshaw Communications, News, leadership • June 11, 2020

Crenshaw Announces Staff Promotions

Since the beginning of 2020 we have recognized several stellar players with well-deserved promotions. Cliff Maroney has been promoted to Senior Account Supervisor. Cliff joined Crenshaw as an intern back in 2012 and today is a critical member of the team. He manages several B2B tech accounts, including Syncron and Smart Communications, and has established […]