reputation

ImPRessions, public relations, reputation • February 14, 2024

Why CEO Visibility Still Counts

Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. Even thinking about JPMorgan Chase without picturing Jamie Dimon is hard if you follow Chase even casually. In today’s business and media landscape, the CEO role extends far beyond the traditional confines of boardrooms and executive suites. An analysis of articles written about current Fortune […]

ImPRessions, public relations, reputation, Uncategorized • November 30, 2023

The Risky Landscape of Public Statements: When Silence Isn’t Golden

In a recent piece published in New York Magazine, Just Stop Making Official Statements About The News, Jonathan Chait argues that organizations should “stop trying to settle our moral beliefs and instead establish rules of the road that let people peacefully coexist with their disagreements.” He’s talking about statements by businesses, universities, and celebrities around […]

Crenshaw Communications, ImPRessions, reputation • April 8, 2021

Big Tech Has A PR Problem. Can It Close The Trust Gap?

A new survey of 31,000 people in 27 countries has documented what most of us in PR know – Big Tech has a reputation problem. For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. But things are […]

communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations, reputation • January 19, 2021

When is It Okay To Get Political In Brand PR?

It’s (finally) Inauguration Week. With a new government starting, it’s a good time to look back at how brands communicated during the turmoil of the Trump administration, and how it informs new norms. Many of us were raised with the idea that it’s bad form to speak about religion or politics. Brands historically have followed […]

Crenshaw Communications, ImPRessions, public relations, reputation • January 11, 2021

Big Business Must Help Us Unify

Pundits and politicians have bemoaned our country’s cultural and partisan divisions for years. Yet things have gotten worse. There’s just not much that brings us together these days. We’ve seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. I’ve long thought that this perfect storm of disunity […]

Crenshaw Communications, ImPRessions, public relations, reputation • December 23, 2020

PR Hits And Misses Of 2020

It’s that time of year — when observers trained in PR and reputation weigh in on the brands and personalities who made news in good and bad ways during the year. But 2020 is different from previous years. Many stories that might otherwise have made news were overshadowed by two monsters — the COVID-19 pandemic […]

ImPRessions, public relations, reputation • November 10, 2020

Will Jones Day Weather The PR Storm?

Elite international law firm Jones Day faces a reputation crisis as a result of its work supporting legal challenges to the results of the election. Controversy isn’t new to Jones Day, but this situation is a bit more fraught. Here’s why. As any professional services company knows, the stakes grow if your clients are involved in […]

communications, Crenshaw Communications, media relations, PR Fish Bowl, public relations, reputation • October 28, 2020

How To Set Expectations In Public Relations

Public relations is known for being versatile, occasionally glamorous, and, yes, stressful. In fact, CareerCast listed “PR executive” as one of the top ten most stressful gigs in its 2019 Most Stressful Jobs report. Some of the pressure we encounter in PR is preventable, however. We’ve all worked with, and been stressed out by, demanding […]

Crenshaw Communications, ImPRessions, leadership, reputation • October 5, 2020

The Cost Of Losing Credibility

A former PR agency boss once told me, “You don’t win by being right. You win by being credible.” That’s been ringing in my ears since the White House COVID-19 credibility crisis shifted into high gear. Credibility is among the most valuable currencies of any leader. It’s tough to watch it squandered even on an […]