Our Insights

PR Fish Bowl • January 31, 2012

5 Productivity Tricks to Employ Now!

With the first month of 2012 almost at a close, everyone is reevaluating their New Year’s Resolutions. Are you still taking advantage of your new gym membership? Did you find a way to keep fried foods off of your dinner menu? Are you still volunteering at a local organization? But most importantly to those in […]

communications, Crenshaw Communications, ImPRessions, public relations • January 26, 2012

Why Gringrich Has The PR Advantage (For Now)

Who would have thought it? Newt Gingrich, the temperamental former House Speaker with a checkered personal history, has made a comeback. Again. Of course, political advantage is notoriously short-lived during primary season, particularly the debate-larded GOP one we’ve seen so far. And the Gingrich rise may say as much about the shallowness of Romney’s support, […]

Crenshaw Communications, PR Fish Bowl, public relations • January 24, 2012

What Your Font Choice Says About You

Every year the graphic design world is treated to a variety of new fonts – the good, the bad and the ugly. Because we PR types are always looking for ways to make correspondence stand out, we checked out some of this year’s contenders. They include some pretty out-there fonts, with names like Bleeding Cowboys, […]

branding, communications, Crenshaw Communications, ImPRessions, public relations, reputation • January 20, 2012

Paula Deen’s Diabetes Disclosure: A Recipe for Poor PR?

As the queen of “comfort cuisine,” Paula Deen has been a favorite among many members of my family, all of whom live in Georgia or the Carolinas. I’ve admired Paula for her unapologetic taste for indulgence, and for her Southern fried authenticity and down home charm. I’ve never even watched her show, yet I feel […]

PR Fish Bowl, public relations • January 20, 2012

Time For A Mid-Season PR Plan Replacement?

It’s that time of year again, the cold doldrums of January and a ton of mid-season TV replacements. It’s the television industry’s annual do-over, where TV execs get to press reboot and give it another try. Much like a PR campaign that isn’t working, new strategies occasionally need to be implemented mid-way through the year. […]

communications, Crenshaw Communications, ImPRessions, public relations • January 18, 2012

PR Rules For Startups

Mark Cuban’s “12 Rules for Start-Ups” has the PR industry in a lather. In addition to offering insights like “never buy branded polo shirts” (#10), and “know how your business will make money” (#4), Cuban has a strong opinion about PR. Rule #11 on his list states, “Never hire a PR firm.” He goes on […]

communications, Crenshaw Communications, crisis management, ImPRessions, public relations, reputation, social media • January 16, 2012

Racist Receipts And Other PR Blunders

Is any industry more challenging than retail? Not only is the business tough, but your employees are your brand. And those employees are notoriously transient and often underpaid, overworked, and just plain bored. And sometimes they do things that are just plain stupid. It takes only one misstep, powered by social media, to create a […]

communications, Crenshaw Communications, ImPRessions, public relations, technology • January 10, 2012

Is CES On The Way Out?

When Microsoft announced that the 2012 Consumer Electronics Show would be its last, the news unleashed a spate of predictions about the largest technology conference on earth. Is CES in decline? Could the show that attracts 130,000 attendees, including most of the biggest names in tech, actually disappear? (Anyone else remember COMDEX?) Columnists like Troy […]

PR Fish Bowl, public relations • January 6, 2012

Pre-CES PR Musings

CES 2012. Already. We’ve seen it all, haven’t we? What can CES possibly show us? I’ll tell you one thing it will show us: a 55-inch OLED TV from LG. I can’t even get my head around that; I remember seeing a 12-inch OLED several years ago and being knocked out, thinking, oh, it will be YEARS before […]