public relations

communications, Crenshaw Communications, ImPRessions, public relations, reputation, social media • February 3, 2012

Can Komen Recover From Its PR Disaster?

Susan G. Komen For the Cure, the force behind the ubiquitous pink breast-cancer ribbon, had a lot of people seeing red this week. After withering social criticism and fierce pressure from influentials, Komen reversed its controversial decision to defund Planned Parenthood. But a formidable symbol of grassroots activism built over 30 years has taken a […]

PR Fish Bowl, public relations • February 3, 2012

What The NFL Can Teach PR Pros

The Super Bowl is this Sunday, and football is on everyone’s mind. Whether you’re a Patriots fan, Giants fan, or don’t even know what a field goal is, chances are you‘ll be watching this weekend. Sports can teach us a lot about life in the PR world. Here are just a few of the reasons […]

advertising, Crenshaw Communications, ImPRessions, public relations • January 31, 2012

Who’s Winning the Super Bowl 2012 PR Game?

The run-up to Super Bowl XLVI has definitely begun. And every year the pre-game show ( the ad-fest that leads up to Sunday) seems to get longer. Now, the Super Bowl has never been known for cutting-edge advertising creative. The challenge is to go big, go broad, and generate chatter. And it’s the early buzz […]

communications, Crenshaw Communications, ImPRessions, public relations • January 26, 2012

Why Gringrich Has The PR Advantage (For Now)

Who would have thought it? Newt Gingrich, the temperamental former House Speaker with a checkered personal history, has made a comeback. Again. Of course, political advantage is notoriously short-lived during primary season, particularly the debate-larded GOP one we’ve seen so far. And the Gingrich rise may say as much about the shallowness of Romney’s support, […]

Crenshaw Communications, PR Fish Bowl, public relations • January 24, 2012

What Your Font Choice Says About You

Every year the graphic design world is treated to a variety of new fonts – the good, the bad and the ugly. Because we PR types are always looking for ways to make correspondence stand out, we checked out some of this year’s contenders. They include some pretty out-there fonts, with names like Bleeding Cowboys, […]

branding, communications, Crenshaw Communications, ImPRessions, public relations, reputation • January 20, 2012

Paula Deen’s Diabetes Disclosure: A Recipe for Poor PR?

As the queen of “comfort cuisine,” Paula Deen has been a favorite among many members of my family, all of whom live in Georgia or the Carolinas. I’ve admired Paula for her unapologetic taste for indulgence, and for her Southern fried authenticity and down home charm. I’ve never even watched her show, yet I feel […]

PR Fish Bowl, public relations • January 20, 2012

Time For A Mid-Season PR Plan Replacement?

It’s that time of year again, the cold doldrums of January and a ton of mid-season TV replacements. It’s the television industry’s annual do-over, where TV execs get to press reboot and give it another try. Much like a PR campaign that isn’t working, new strategies occasionally need to be implemented mid-way through the year. […]

communications, Crenshaw Communications, ImPRessions, public relations • January 18, 2012

PR Rules For Startups

Mark Cuban’s “12 Rules for Start-Ups” has the PR industry in a lather. In addition to offering insights like “never buy branded polo shirts” (#10), and “know how your business will make money” (#4), Cuban has a strong opinion about PR. Rule #11 on his list states, “Never hire a PR firm.” He goes on […]

communications, Crenshaw Communications, crisis management, ImPRessions, public relations, reputation, social media • January 16, 2012

Racist Receipts And Other PR Blunders

Is any industry more challenging than retail? Not only is the business tough, but your employees are your brand. And those employees are notoriously transient and often underpaid, overworked, and just plain bored. And sometimes they do things that are just plain stupid. It takes only one misstep, powered by social media, to create a […]