Crenshaw Communications

Crenshaw Communications, PR Fish Bowl • June 7, 2011

The Difficult Conversation In PR

We all dread it. Whether you are letting a friend know that you were hurt by something she said or telling a co-worker about a client problem — the “difficult conversation” is stressful for all parties. Although there are endless scenarios that get you there, the facts remain the same — at one point or another, […]

communications, Crenshaw Communications, crisis management, ImPRessions, public relations, reputation, social media • June 3, 2011

Crisis PR Tips From "Weinergate"

Last night, Jon Stewart mocked his own ambivalence about going below the belt on close friend Rep. Anthony Weiner in a bit that epitomized the appeal of the scandal known as “Weinergate.” A Tom Brokaw “angel” appeared over one shoulder urging journalistic restraint, while a Don Rickles “devil” on the other side repeated, “But it’s about Weiner’s […]

communications, Crenshaw Communications, public relations • June 1, 2011

For PR Pros, There Will Never Be Another Oprah

As Oprah’s long goodbye at last culminated in her final show last week, many PR professionals breathed a sigh of relief. The country’s most powerful third-party endorser has moved on. No longer will consumer clients gauge PR success by whether we could land an Oprah segment. For so many years, an appearance on Oprah was […]

communications, Crenshaw Communications, ImPRessions, public relations • May 24, 2011

How To Get More From Your PR Firm

Even the best and most productive relationship between a company and its PR agency can be tested by a poor economy. For many businesses, a PR consultant or an agency commitment is a large investment, and one that’s increasingly under pressure to deliver against business and communications goals. How, then, can you make your relationship as fruitful as possible? […]

Crenshaw Communications, PR Fish Bowl • May 23, 2011

Organizing Your Digital Content

“Email, instant messaging, and cell phones give us fabulous communication ability, but because we live and work in our own little worlds, that communication is totally disorganized.” — Marilyn vos Savant But it doesn’t have to be! In our “own little” digital worlds we get bombarded with vast amounts of information every minute of every […]

Crenshaw Communications, PR Fish Bowl • May 20, 2011

What Are Your Plans For Doomsday?

Here we go again – the world is ending tomorrow and, surprisingly, a lot of people believe it. Throughout history, there has been an obsession with predicting the day on which God will unleash his wrath upon us humans and wipe us off the face of the Earth. For example, though Nostradamus predicted life-shattering events that never happened, there are many […]

communications, Crenshaw Communications, crisis management, ImPRessions, public relations, reputation • May 15, 2011

Know A Good PR Firm? Burson Marsteller Needs One

Those giant PR firms just can’t seem to get out of their own way. When Edelman was caught fake-blogging for Wal-Mart, it waited nearly a week before admitting it had hired bloggers to shill for the client while pretending to be just plain folks. This week, the PR world was buzzing after news broke that […]

communications, Crenshaw Communications, ImPRessions, public relations • May 9, 2011

How To Break Into PR: Advice For New Graduates

This graduation season, I’m more aware than ever of the legions of freshly degreed young people hoping to break into PR or another communications field. This is due to the economic climate, but it’s also because of my recent experience with the New York Women in Communications Foundation. The Foundation distributes scholarship monies to deserving young women […]

Crenshaw Communications, PR Fish Bowl • May 6, 2011

@#$% Our Mothers Say

It’s been a big week for world news, and as we slow down to celebrate Mother’s Day I have collected some “mom-isms.” At first glance, the wisdom may seem dated and quaint, but some aphorisms are worth a second look. So, before you decide whether you’re going to see the latest Kate Hudson movie or […]